WHY WE DO IT.

WHY WE DO IT.

that professional development, continued education and executive coaching should be reserved for those already established in their careers. 

We don’t believe

WHY START YOUNG?

  • Today, Gen Z accounts for nearly 30% of the workforce, and over the next decade, their presence will grow to more than 50%. Equipping this generation with critical leadership tools and skills today will ensure a seamless transition in leadership competency tomorrow—one that previous generations haven’t experienced. That's why we're doubting the convention that professional development should be reserved for those in senior roles.

  • 77% of CEOs believe Gen Z’s lack of human skills poses the biggest threat to their business, and 75% of leaders say Gen Z is the hardest group to manage. With fewer leaders taking on more responsibilities, business health often overshadows team well-being, leaving little time for mentorship. That’s why we’ve reimagined the best, time-tested methods of personal and professional development, tailored to meet the needs of a new generation of talent.

  • Before the Pandemic: Previous generations benefited from proximity, allowing them to learn and develop in the early stages of their careers through osmosis. The majority of knowledge sharing between mentors and mentees who held deeply established relationships occurred organically—in the hallway, at the water cooler, and during commutes to meetings.

    After the Pandemic: Hybrid work requires more time and effort to share and absorb knowledge. Early career learning now demands planned, prioritized, and scheduled meetings or is self-directed through social media; otherwise, it doesn’t happen at all. This shift not only makes it harder to acquire knowledge but also to build the trusting relationships that are essential for growth.

    That's why we've developed a platform that establishes deeply supportive relationships and facilitates early career growth.

The future of your business depends on your emerging talent. Start developing them today.

Contact us.

tyler@thewellbred.ca
+1.416.904.4803 Toronto, Canada